How To Sell a Product Online?
Do you have a great product that you want to sell?
But wondering how to sell a product online? If yes, there are a few things that you have to do.
You have to take advantage of the online environment to sell your product. Selling online means enlarging your area of customers and reaching more of them and selling more.
How to Sell Online, though?
Step-by-Step training is essential if you want to succeed. It is critical! And once you’ve learned the secrets, learned which tools to use, learned how to promote your on-line business, learned how to generate many streams of income, learned how to help others do the same, you are well on your way to becoming successful. You are well on YOUR way to FINANCIAL FREEDOM.
First of all, you need to have a good product. Once you do, you then need a website that is user-friendly and has an attractive design. You definitely need to have a website that is mobile-friendly, too, as most users browse the web on their smartphone.
Your website also needs to be SEO optimized, which means you need to implement content SEO and technical SEO. Why? So that users can find you when searching on search engines such as Google, Bing, or Yahoo.
You can sign up for a free account inside Wealthy Affiliate where they help you build a website free.
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How to sell affiliate products online?
Don’t have a product of your own?
You might be thinking only businessmen can make much money out of the Internet, don’t you? Think again. You too can earn big bucks through the Internet even if you don’t have products to sell and high-profile and established company. How? That is through affiliate marketing. You might have come across these words over the net while surfing. Affiliate marketing is a revenue sharing between a merchant and an affiliate who gets paid for referring or promoting the merchants’ products and services. It is one of the burgeoning industries nowadays because it is proven to be cost-efficient and quantifiable means of attaining great profit both for the merchant and the affiliate and other players in the affiliate program, such as the affiliate network or affiliate solution provider.
Affiliate marketing works effectively for the merchant and the affiliate. To the first, he gains opportunities to advertise his products to a larger market, which increases his chances to earn. The more affiliate websites or hard-working affiliates he gets, the more sales he can expect. By getting affiliates to market his products and services, he is saving himself time, effort and money in looking for possible markets and customers. When a client clicks on the link in the affiliate website, purchases the product, recommends it to others who look for the same item or buys it again, the merchant multiplies his chances of earning. On the other hand, the affiliate marketer benefits from each customer who clicks on the link in his website and who actually purchases the product or avails of the service provided by the merchant. In most cases, the affiliate gets commision per sale, which can be fixed percentage or fixed amount.
If you want to sell affiliate products, you have to have an authentic user-friendly and easy-to-the-eyes website. Then, your product reviews or product comparison articles need to be very accurate, precise and provide real value to your readers.
This is the ideal business model, because you can simply find something that is already selling really well for another seller, copy and paste their business model, and then start earning money yourself! There is no risk involved, there is no need for any technical skill, and it’s almost fool proof.
Make the user understand why it’s important that a product has one characteristic instead of another one. They’ll keep them reading more and possibly make them buy!
How to Sell A Product Online-Traffic
You have lovingly made a website and put it online on the World Wide Web. Now, all you have to do is wait and see who visits.
You have to do something to make people come to your website.
There are plenty of ways that you can generate traffic towards your website, but I am going to concentrate on only 3 of them; that tend to produce very quick (if not instantaneous) results.
The three strategies are:
1. Buy Traffic for your website
2. Send offers and information to individuals in your mailing list
3. Request reciprocal links/endorsements
1. BUY TRAFFIC FOR YOUR WEBSITE
As the name suggests, this strategy would require you to dole out some money!
You can place advertisements of your website on other websites that are similar to yours or you can place advertisement of your website on search engines. This way, when some one is searching for a product similar to the one that you are selling/promoting, your website’s ad will come up in front of them. Therefore, you will be able to target people from your niche, and these “targeted” people have a higher potential of buying your product because they were already looking for it.
You have to pay for the advertisement ONLY when they click on the link. Such ads are known as Pay Per Click (PPC) advertisements. Some of the highly recommeneded PPC ads sites are:
Yahoo! Search Marketing
Miva (formerly findout.com)
When you choose a PPC, do make sure that it offers a tracking software that helps you find out how useful it is to you. This way you will be able to choose the ones that are more profitable and get rid of those that are not.
2. SEND OFFERS TO MAILING LIST
Brian Campbell (A successful Internet Marketing Guru and best selling author) says that the 1st Internet Marketing Commandment is: “You can’t promote anything online without first capturing the email address of your website visitors.”
He says, “You shouldn’t attempt to get even one visitor to your website without having a mechanism in place to capture the name and email address of the website visitors that come to your website.”
You need to capture most of the email addresses of your in-coming traffic because it is more than likely that they will not buy anything from you on their first visit to your website and they might never come back again! To prevent that from happening, you offer them something that they would like to sign up for (like some valuable information for FREE and its VERY important to deliver what you promise!). After that you keep their attention by sending them more free content, and sandwich promotional offers in between. One e-mail from you will bring most of them back to your website!
A word of caution here: do NOT overwhelm your e-mail list clients with too many promotional offers, you will lose your credibility. You should send them valuable free stuff in between offers, so that they would want to read your emails.
3. REQUEST RECIPROCAL LINKS/ENDORSEMENTS
There are thousands of websites out there that are selling products similar to yours. Instead of thinking that they are your competition, instead think of them as your potential partners; ask them to promote your product in return of you promoting theirs. These website owners can help you in several ways:
They can put links and banners of your website, in exchange of you putting theirs on your website. Or, they can just add your link to their website and you can then pay them a previously agreed commission when they produce a sale for you.
Or; they can send an email to their email list, endorsing and promoting your product, while you do the same for them.
Such “deals” are known as Joint Ventures (JV deals) and these are one of the most powerful strategies that you can use to send more traffic to your website.
Try out these strategies for your websites. Better results are produced when all three of these marketing approaches are used together. You might want to try these out and then see which one works better for you and then concentrate more on that one. These three strategies, combined with other marketing methods can sky-rocket your website popularity and sales and make you a very happy online business person.
I hope that this information helps you get started on selling products online. It can seem overwhelming at first, but once you get started, it is easier than you think.
If you have any questions, feel free to contact me, as I am always here to help.
To your success,
Owner of Success Online With Sharita